Google May Introduce Paid AI Features in Search

posted  4 Apr 2024
Photo - Google May Introduce Paid AI Features in Search
Google is considering integrating paid features based on artificial intelligence into its search engine, according to a report by the Financial Times The engineering team is actively working on these innovations, but the decision-makers are still weighing the potential implementation.

This would mark the first time the tech giant charges users for search services on the web. Interestingly, it's highlighted that ads will not disappear from search results for those opting into subscriptions.

For the adept researchers out there, there's no cause for concern, as the classic, free version of Google search isn't going anywhere. However, with more people turning to AI-based chatbots for answers, the search engine is exploring new ways to retain and monetize its user base.
With our generative AI experiments in Search, we’ve already served billions of queries, and we’re seeing positive Search query growth in all of our major markets. We’re continuing to rapidly improve the product to serve new user needs,
Google stated.